Next up is Luke Battiloro, the founder and CEO of Vavoom Vodka, an exclusive, direct-to-consumer vodka brand! This entrepreneur faced his long-lived fear of sharks in order to hack his brain and build it up for making bigger and better business decisions!
Luke Battiloro is an entrepreneur that is well-known for his adventurous approach to marketing! It’s a skill that he’s cultivated over the years, jumping from industry to industry and wearing as many hats as possible to become the jack of all trades that he aspires to be.
Vavoom has overcome the challenges of building a successful business and rising to the top of its industry. "We don't want to be just another brand, we thrive on exclusivity and instant brand awareness at the most exciting places around the world," says Battiloro. "Our packaging is instantly recognizable, and people will know they're in the right place for an incredible night when they find us on the top shelf."
Luke Battiloro is the founder and CEO of Vavoom, whose signature glass packaging is handcrafted in Milan, Italy, and evokes the figure of a beautiful, young woman stretching skyward. Vavoom aims to bring its Italian influences and benchmark values of beauty and art to life at each step in the design and production process. Additionally, through doing so, Vavoom hopes this product can do more than satisfy, empowering women around the world to live their lives to their fullest. Battiloro is passionate about every side of the business, from production to engineering, software, technology, design, creativity, and philanthropy. He is involved every step of the way.
For example, Luke’s history in the supplement industry had allowed him to form connections with doctors and lead cancer researchers. This became one of the foundational supports for his nonprofit, I Choose to Live. An organization that he had founded to support cancer patients who are struggling with the effects of the radiation treatments and chemotherapy that they have to go through to manage their condition.
Today we talk about how Luke Battiloro broke into the highly competitive and intimidating alcohol industry with Vavoom Vodka by doing the unexpected. He took the fight into a completely new arena by breaking through the e-commerce space and selling direct-to-consumers and exclusively online!
We’re back with another explosive interview! Today, with Luke Battiloro, the founder and CEO of Vavoom Vodka and otherwise one of the eclectic minded entrepreneurs of this age! Luke dips his toes into just about everything — whether it be technology, production, engineering, design, marketing, and philanthropy, he’s your guy!
Vavoom is not Battiloro’s first business venture. Prior to creating the high-end vodka brand, he focused on internet marketing, selling CBD and dietary supplements on a large scale. Battiloro built his own CRM software to service his merchant processing company before programs like Shopify existed. He has also served as a business consultant in internet marketing, production, customer service, and human resources. Battiloro’s most noteworthy services are showing companies how to drive significantly traffic in sales to their websites. He is a Shopify partner, Google partner, and iOS app developer.
Vavoom, however, was not Battiloro’s first business venture. Prior to creating the high-end vodka brand, he was already an entrepreneur working with many different companies. Battiloro’s main company focused on Internet marketing, where he sold CBD and dietary supplements on a large scale. This platform is where he gained the majority of his technology background, since he had to develop everything for himself. Battiloro even built his own CRM software from scratch to service his merchant processing company, since this was before programs like Shopify existed to simplify these tasks.